The Playbold Expedition

Why the car door

Three white Mahindras in the team's colours drive into eight cities over 55 days, park outside every match, and film everything in between. A partner's mark rides on all three cars, through every city, in every frame of every episode.

Every number on this page comes from the route itself; planned output is labelled planned. We do not quote audience figures we do not have yet. Match dates are illustrative until the official IPL 2027 fixtures are published.

The three Mahindras parked under stadium floodlights at dusk as fans walk to the gates

8cities reached

8matchdays on the ground

6,860km of highway footage

3episodes a week, planned

What we make

Planned output for the season. Labelled planned until the first episode is live.

3episodes a week on YouTube, the morning after every match

8city films, one per leg, 6 to 10 minutes each

55days of daily shorts and reels from the road

8matchday car-park activations outside the ground

Where a brand rides

Not a wall of logos. A partner joins a story that is already being filmed. Six kinds of brand, and the scene each one owns.

AutomotiveThe wrap on three cars, the convoy on every highway, a service bay in every city film.
Fuel and mobilityThe 5am fill-up before every leg, the dhaba stop, the highway-safety segment.
Phone and cameraThe kit the crew shoots on, in the crew's hands in every episode.
Hotel and travelWhere the convoy sleeps: the 1am check-in and the morning the city film begins.
Food and drinkThe dhaba table, the cooler in the car park on matchday, what the crew eats in every city.
TelecomThe upload at midnight, the live update from the road, the signal that holds on NH48.

Three ways to ride

Title partnerOne partner for the season: your name in the expedition's name, the bonnet band and the front-door letters on all three cars, the opening credit on every episode.On the car: bonnet band and front door, all three carsRates are in the deck →

Convoy partnerThree partners, one each on the rear quarter of all three cars, with a segment in every city film and the car-park activation at every match.On the car: rear quarter, all three carsRates are in the deck →

City partnerOne partner per city: the film about your city, the convoy at your venue, the crew at your table for the evening.On the car: the windscreen strip for your legRates are in the deck →

Side view of the Playbold Thar Roxx with the partner placements marked — 1 Bonnet band: Title partner
2 Front door: Gold letters, title partner
3 Rear door: Roundel, the convoy's own mark
4 Rear quarter: Convoy partners
5 Windscreen strip: City partner

The cities we reach

Dates marked tbc are illustrative until the official fixtures are out.

City	Ground	Match	Days in town
Bengaluru	M. Chinnaswamy Stadium	27 Mar, tbc	5
Mumbai	Wankhede Stadium	2 Apr, tbc	4
Chennai	M. A. Chidambaram Stadium	9 Apr, tbc	4
Hyderabad	Rajiv Gandhi International Cricket Stadium	16 Apr, tbc	5
Kolkata	Eden Gardens	25 Apr, tbc	5
Delhi	Arun Jaitley Stadium	3 May, tbc	5
Jaipur	Sawai Mansingh Stadium	9 May, tbc	4
Ahmedabad	Narendra Modi Stadium	16 May, tbc	5

Build your brand partnership

A short form. We reply within two working days with the deck, the schedule and the door.

Three crew in silhouette under stadium floodlights walking to the Thar Roxx, one with a tripod on a shoulder

The Playbold Expedition is an independent fan expedition. It is not affiliated with, endorsed by or licensed by the team or the league, and a partnership here carries no team access, tickets or official credentials.